Hyundai regrets offense prompted to folks of India after backlash on Pak distributor’s Kashmir tweet

South Korean auto main Hyundai Motor Company on Tuesday regretted the offense prompted to Indians by “unauthorised Kashmir-related social media posts” by its distributor in Pakistan and stated the motion was towards its international coverage.
On Sunday Hyundai Motor India had confronted backlash on social media, after a supplier of Hyundai in Pakistan posted a message supporting separatists in Kashmir, and #BoycottHyundai trended on Twitter in India with many individuals asking to cease shopping for the corporate’s merchandise within the nation.
A twitter account of a Hyundai supplier in Pakistan with deal with @hyundaiPakistanOfficial had posted a message supporting Kashmir Solidarity Day, supporting what it referred to as as “struggle for freedom”.

“As a business policy, Hyundai Motor Company does not comment on political or religious issues in any specific region. Therefore it is clearly against the Hyundai Motor’s policy that the independently owned distributor in Pakistan made unauthorized Kashmir related social media posts from their own accounts,” the corporate stated in a press release posted on social media.

Stressing that Hyundai Motor Company has been investing in India for a lot of a long time and “remains strongly committed to Indian customers”, it stated, “We deeply regret any offense caused to the people of India by this unofficial social media activity.” The firm additional stated as soon as the scenario was delivered to its consideration, it made the distributor conscious about the “inappropriateness of the action”.
“We have since taken measures to ensure the distributor which misused the Hyundai brand identity has removed the social media posts and we have put in place processes to prevent a future recurrence,” the assertion stated.

Hyundai Motor assertion:#Hyundai #HyundaiIndia pic.twitter.com/Ir5JzjS2XP
— Hyundai India (@HyundaiIndia) February 8, 2022
Clarifying that its subsidiary, Hyundai Motor India, just isn’t related to the distributor in Pakistan, the corporate stated, “We strongly reject the distributor’s unauthorized non business related social media activity.” Hyundai Motor India is the second-largest carmaker within the nation after Maruti Suzuki India. It at the moment sells 12 fashions, together with Creta and Venue within the home market.
In December final 12 months, the automaker introduced plans to take a position round Rs 4,000 crore to drive in round six electrical automobiles in India by 2028. It is planning to roll out a mixture of fashions based mostly on its current vary in addition to fully new automobiles based mostly on its international platform ‘E-GMP’ over the subsequent few years.
Established in 1967, Hyundai Motor Company is current in over 200 international locations with greater than 1.2 lakh staff.

On Monday, Quick Service Restaurant (QSR) chain KFC apologised following outrage on social media over a submit from its Pakistan-based franchise supporting separatists in Kashmir.
Similarly, one other QSR chain Pizza Hut additionally issued a press release saying “it does not condone, support or agree with the contents of a post circulating in social media” after dealing with backlash over an Instagram submit on Kashmir by its official deal with in Pakistan.