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Promotion of tourism can be taken up on mission mode: Finance Minister

4 min read

Express News Service

NEW DELHI: In this fiscal, the tourism sector is more likely to witness the introduction of recent schemes and varied different actions as finance minister Nirmala Sitharaman on Wednesday introduced that the tourism promotion could be taken on ‘Mission Mode’ in collaboration with states and personal stakeholders.

The minister mentioned the sector has enormous potential and provides enormous alternatives for job creation and entrepreneurship, particularly for the youth.

“The country offers an immense attraction for domestic as well as for foreign tourists. There is a large potential to be tapped in tourism. The sector holds huge opportunities for jobs and entrepreneurship for youth in particular. Promotion of tourism will be taken up on mission mode with the active participation of states’ convergence of government programmes and public-private partnership,” mentioned Sitharaman whereas presenting the Union Budget 2023-24.

The minister additional mentioned that the Government will decide 50 locations which might be developed as an entire package deal. “With an integrated and innovative approach, at least 50 destinations will be selected through challenge mode. Every destination would be developed as a complete package,” she mentioned.

Budget 2023 LIVE: FM declares huge tax sops, highest-ever capital outlay

In addition to this, the main target can be on enhancing bodily connectivity, digital connectivity, availability of vacationer guides, excessive requirements for meals streets and vacationers’ safety. “All the relevant aspects would be made available on an App to enhance tourist experience. Initiatives will be taken to set up tourism at border villages,” Sitharaman introduced.

The finance minister additionally mentioned that sector-specific skilling and entrepreneurship improvement can be dovetailed to realize the targets of the ‘Dekho Apna Desh’ initiative. This was launched as an enchantment by Prime Minister Narendra Modi to the center class to desire home tourism over worldwide tourism.

For built-in improvement of theme-based vacationer circuits, the Swadesh Darshan Scheme was additionally launched. Under the Vibrant Villages Programme, tourism infrastructure and facilities may even be facilitated in border villages.

The minister additionally proposed one other distinctive idea. She mentioned that states could be inspired to arrange a Unity Mall of their state capital or most outstanding tourism centre or the monetary capital for promotion and sale of their very own ODOPs (one district, one product), GI merchandise and different handicraft merchandise, and for offering house for such merchandise of all different States. 

NEW DELHI: In this fiscal, the tourism sector is more likely to witness the introduction of recent schemes and varied different actions as finance minister Nirmala Sitharaman on Wednesday introduced that the tourism promotion could be taken on ‘Mission Mode’ in collaboration with states and personal stakeholders.

The minister mentioned the sector has enormous potential and provides enormous alternatives for job creation and entrepreneurship, particularly for the youth.

“The country offers an immense attraction for domestic as well as for foreign tourists. There is a large potential to be tapped in tourism. The sector holds huge opportunities for jobs and entrepreneurship for youth in particular. Promotion of tourism will be taken up on mission mode with the active participation of states’ convergence of government programmes and public-private partnership,” mentioned Sitharaman whereas presenting the Union Budget 2023-24.

The minister additional mentioned that the Government will decide 50 locations which might be developed as an entire package deal. “With an integrated and innovative approach, at least 50 destinations will be selected through challenge mode. Every destination would be developed as a complete package,” she mentioned.

Budget 2023 LIVE: FM declares huge tax sops, highest-ever capital outlay

In addition to this, the main target can be on enhancing bodily connectivity, digital connectivity, availability of vacationer guides, excessive requirements for meals streets and vacationers’ safety. “All the relevant aspects would be made available on an App to enhance tourist experience. Initiatives will be taken to set up tourism at border villages,” Sitharaman introduced.

The finance minister additionally mentioned that sector-specific skilling and entrepreneurship improvement can be dovetailed to realize the targets of the ‘Dekho Apna Desh’ initiative. This was launched as an enchantment by Prime Minister Narendra Modi to the center class to desire home tourism over worldwide tourism.

For built-in improvement of theme-based vacationer circuits, the Swadesh Darshan Scheme was additionally launched. Under the Vibrant Villages Programme, tourism infrastructure and facilities may even be facilitated in border villages.

The minister additionally proposed one other distinctive idea. She mentioned that states could be inspired to arrange a Unity Mall of their state capital or most outstanding tourism centre or the monetary capital for promotion and sale of their very own ODOPs (one district, one product), GI merchandise and different handicraft merchandise, and for offering house for such merchandise of all different States.