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IACP 2022 Award: Chhattisgarh police’s ‘Nijaat’ marketing campaign will get worldwide recognition

2 min read

Express News Service

RAIPUR: International Association of Chiefs of Police (IACP), the US-based worldwide organisation has chosen the anti-drug & illicit liquor marketing campaign ‘Nijaat’ of Chhattisgarh police for ‘Leadership in Crime Prevention’ within the institutional class.

Early this 12 months, the Bureau of Police Research and Development (BPR&D), an organisation of the Ministry of Home Affairs included the Nijaat (which means Riddance or Liberation) marketing campaign among the many thirty greatest smart-policing campaigns within the nation.

The marketing campaign was launched by the Chhattisgarh police underneath the management of the IPS officer Santosh Kumar Singh who pioneered the drive with intensified efforts in districts of Korea, Rajnandgaon and presently persevering with in Korba.

The prestigious IACP 2022 Award has chosen the de-addiction drive ‘Nijaat’, which was executed following the directive by chief minister Bhupesh Baghel to behave robust in opposition to drug peddlers, and bootleggers and verify to smuggling of medication.

A profitable singular marketing campaign — ‘Nijaat’ witnessed the placing outcomes to attain a drug-free society with missionary zeal.

The drive took the onus to wipe out the abuse of illicit medication, narcotics and bootlegging whereas concurrently stopping its smuggling or buying and selling.

The district police, the place the marketing campaign was launched, pursued a three-pronged technique: robust motion in opposition to companies of unlawful medication or narcotics, high-spirit public consciousness, and increasing help in counselling & rehabilitation as a de-addiction engagement course of.

RAIPUR: International Association of Chiefs of Police (IACP), the US-based worldwide organisation has chosen the anti-drug & illicit liquor marketing campaign ‘Nijaat’ of Chhattisgarh police for ‘Leadership in Crime Prevention’ within the institutional class.

Early this 12 months, the Bureau of Police Research and Development (BPR&D), an organisation of the Ministry of Home Affairs included the Nijaat (which means Riddance or Liberation) marketing campaign among the many thirty greatest smart-policing campaigns within the nation.

The marketing campaign was launched by the Chhattisgarh police underneath the management of the IPS officer Santosh Kumar Singh who pioneered the drive with intensified efforts in districts of Korea, Rajnandgaon and presently persevering with in Korba.

The prestigious IACP 2022 Award has chosen the de-addiction drive ‘Nijaat’, which was executed following the directive by chief minister Bhupesh Baghel to behave robust in opposition to drug peddlers, and bootleggers and verify to smuggling of medication.

A profitable singular marketing campaign — ‘Nijaat’ witnessed the placing outcomes to attain a drug-free society with missionary zeal.

The drive took the onus to wipe out the abuse of illicit medication, narcotics and bootlegging whereas concurrently stopping its smuggling or buying and selling.

The district police, the place the marketing campaign was launched, pursued a three-pronged technique: robust motion in opposition to companies of unlawful medication or narcotics, high-spirit public consciousness, and increasing help in counselling & rehabilitation as a de-addiction engagement course of.