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Flipkart joins arms with Sima Aunty to assist clients discover their excellent match

3 min read

We all have a dream of assembly our completely appropriate ones. Even although folks in the present day worth efforts and are keen to go further mile to search out their excellent match, it might nonetheless be a tedious activity to do.
Now think about, the second you assume you’re prepared for a relationship, your excellent match miraculously seems at your door with a smile and pizza. Would not it’s nice? We are usually not make certain about an individual however a wonderfully appropriate smartphone could be delivered to your doorsteps with Flipkart’s #FindYourMatch.

Flipkart, India’s homegrown e-commerce market, has unveiled a brand new marketing campaign for its Mobiles class with a concentrate on providing essentially the most apt smartphones for every person’s preferences. The model new marketing campaign #FindYourMatch options social media’s favorite matchmaker Sima Taparia, popularly generally known as “Sima Aunty” and showcases how Flipkart helps customers select the fitting ‘partner’ or ‘smartphone’ as per their wants and necessities with its huge choice, affordability constructs and fast supply.
The marketing campaign showcases Sima Aunty on a quest to search out the right accomplice for her purchasers. In a flip of occasions, Sima pairs up every particular person with their excellent smartphone that meets each single certainly one of their expectations with the assistance of Flipkart specialists. Within 90 minutes – the right match, that’s, a smartphone from Flipkart, exhibits up on the consumer’s door just for the person to fall in love with their new accomplice. This quirky marketing campaign captures how on Flipkart each person is assured to search out their excellent smartphone match that ticks all the fitting packing containers.
Flipkart affords industry-first affordability programmes such because the Smart Upgrade Plan and Product Exchange program throughout smartphones to facilitate a straightforward and seamless purchasing expertise for patrons. 90 minute supply for smartphones on Flipkart is dwell throughout cities equivalent to Bangalore, Delhi, Chennai Hyderabad, Pune, Lucknow, Mangalore and Nagpur.
About the Flipkart Group
The Flipkart Group is certainly one of India’s main digital commerce entities and contains group firms Flipkart, Myntra, Flipkart Wholesale, and Cleartrip. The Group can also be a majority shareholder in PhonePe, one of many main Payments Apps in India.
Started in 2007, Flipkart has enabled tens of millions of shoppers, sellers, retailers, and small companies to be part of India’s digital commerce revolution, with a registered buyer base of greater than 400 million, providing over 150 million merchandise throughout 80+ classes. Our efforts to democratize commerce in India, drive entry and affordability, delight clients, create lakhs of jobs within the ecosystem, and empower generations of entrepreneurs and MSMEs have impressed us to innovate on many {industry} firsts. Flipkart is thought for pioneering companies equivalent to Cash on Delivery, No Cost EMI and straightforward returns – customer-centric improvements have made on-line purchasing extra accessible and reasonably priced for tens of millions of Indians. Together with its group firms, Flipkart is dedicated to remodeling commerce in India via know-how.
For extra info, please contact media@flipkart.com