Report Wire - Apple is discontinuing the iPod after a greater than two decade run

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Apple is discontinuing the iPod after a greater than two decade run

3 min read
Released in 2001, the first iPod helped Apple co-founder Steve Jobs remake the company, extending its reach from computers into other personal devices and vastly expanding Apple’s reach in the music industry (Photo: Reuters)

Apple Inc.’s iPod helped revolutionize the music business when it was launched greater than 20 years in the past. Now, music followers will quickly bid adieu to the moveable participant.

The tech big stated Tuesday that its iPod Touch will solely be out there whereas provides final. It additionally highlighted different methods folks can hearken to music throughout its numerous merchandise.

“Today, the spirit of the iPod lives on,” stated Greg Joswiak, Apple’s world-wide advertising senior vice chairman.

Released in 2001, the primary iPod helped Apple co-founder Steve Jobs remake the corporate, extending its attain from computer systems into different private units and vastly increasing Apple’s attain within the music business.

“If we didn’t do the iPod, the iPhone wouldn’t have come out,” Tony Fadell, a former Apple senior vice president who is credited with inventing the iPod, said. “The iPod brought us confidence. It brought Steve confidence that we could do something outside of the map and that we could actually continue to innovate in new areas.”

For some customers, the iPod—which got here in numerous shade iterations and fashions—was their first introduction to Apple.

The iPod helped usher in a brand new period for music through which songs might be downloaded for 99 cents—separated from albums by artists—and loaded onto a tool concerning the measurement of a deck of playing cards. The iPod helped make music extra moveable and was a smash hit, serving to to pave the best way for the corporate to unveil the iPhone, which put much more key features onto one machine.

Now, as smartphones have grown much more subtle and music is basically streamed relatively than accessed via paid downloads, iPod gross sales have diminished. Apple hasn’t separated iPod gross sales for years, however unit gross sales fell by about 24% in fiscal 2014 in contrast with the earlier fiscal 12 months.

IPhones are actually geared up with music streaming, superior cameras, maps with GPS navigation and lots of extra features, all elements that contributed to the iPod’s obsolescence.

“There was no approach that we had been gonna be capable of do the iPhone the best way the iPhone was carried out, if it wasn’t for the iPod and the way it arrange the corporate for it,” Mr. Fadell stated.

David Varela, a 31-year-old pupil majoring in music at California State University, Fullerton, remembers getting his first iPod, a silver iPod Mini in 2004 that was engraved on the again together with his title and “Led Zeppelin Rules.”

Having an iPod “felt form of like a standing image in a approach,” he stated.

“For me, once I received the primary iPod Mini, I simply keep in mind pondering like that is the best factor,” he said, recalling how before his iPod, he played music on a CD player that would hang out of his sweatshirt pocket. “There was nothing better than an iPod to me.”

He had three completely different iPods through the years however stopped utilizing his newest model when he received his first iPhone in 2007. Today, he streams his music on Apple Music.

The authentic iPod weighed 6.5 ounces and served as a alternative for gadgets like CD gamers, which regularly restricted customers to listening to a choose album separately.

Apple later launched the iPod Mini in 2004 and the iPod Nano in 2006. The iPod Touch was launched in 2007 and the iPod Nano (seventh era) got here out in 2012.

Apple launched the iPod Shuffle (fourth era) in 2015. Apple’s ultimate iPod was the seventh-generation iPod Touch, which it launched three years in the past this month.

“It was inevitable, proper?” Mr. Fadell said. “I’m surprised it went on this long to tell you the truth.”


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